News and Events for Attorneys and Executives

Tag: LawFirmMarketing

Get Started Now for Legal Marketing Success in 2019

Insight
Bruce Vincent of Muse Communications offers some law firm marketing recommendations, focusing on a few deadlines and easy-to-employ tactics prior to the New Year that can be used to market individual attorneys and firms.

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How to Answer ‘What Should I Blog About?’

How to Answer ‘What Should I Blog About?’

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The central question, “What should I blog about?,” is enough to keep many people from launching a blog, let alone embarking on a more comprehensive content marketing program, points out Amy Boardman Hunt of Muse Communications.

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Social Media for Lawyers: Looking Good, Doing It Right

Social Media for Lawyers: Looking Good, Doing It Right

Insight
Some lawyers and law firms dismiss social media in terms of marketing, but it can be a difference maker if you know where to be online and what to do once you get there, advises Bruce Vincent of Muse Communications.

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Ideas for Law Firm Newsletter Content

Ideas for Law Firm Newsletter Content

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Think of your newsletter as your firm’s hometown newspaper, and let people know about the interesting stories, people, and events that make your firm unique, advises Muse Communications.

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How to Recycle Your Best Content to Market Your Law Practice

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The next time you pour yourself into a CLE presentation or a blog post, give some thought to how you can get more than one use out of all that work, advises Muse Communications.

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Using Multi-Tiered Marketing to Amplify Your Legal Practice

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Winning recognition in such listings as The Best Lawyers in America presents a prime marketing opportunity that can go far beyond what many lawyers realize, writes Bruce Vincent for Muse Communications.

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Grow Your Small Law Firm’s Business with Content Marketing

Grow Your Small Law Firm’s Business with Content Marketing

Insight
Amy Boardman Hunt of Muse Communications explains some of the main concepts of content marketing and how it can be a potent tool for solos and small law firms with limited marketing budgets.

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15 Tips to Maximize Your Speaking Presentation

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Pat Rafferty of Androvett Legal Media & Marketing offers some  tips to maximize your experience and develop business before, during and after a presentation at a conference or other event.

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Getting the Word Out If You Made a Best Lawyer List

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Amy Boardman Hunt of Muse Communications has some suggestions about how a lawyer or firm can spread the word after they’ve been named to a best lawyers list.

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Using Your Professional Bio to Impress Potential Law Firm Clients

Using Your Professional Bio to Impress Potential Law Firm Clients

Insight
Muse Communications’ Bruce Vincent says the key is making sure that what you say about yourself is well written, organized, and presented in a way that will impress the people who see it.

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Making Sure Your Website is Compliant with State Bar of Texas Ad Rules

Insight
Making sure a firm’s website is compliant with State Bar of Texas advertising rules is just one of the many responsibilities for Texas lawyers and law firms who are launching a new site or updating an existing site, according to Muse Commuinications.

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Memo to Law Firms: Raise Cybersecurity Bar or Risk Client Losses

Memo to Law Firms: Raise Cybersecurity Bar or Risk Client Losses

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Cybersecurity protections are becoming a serious factor in client decision-making at law firms, and large firms stand to lose business if they don’t take care of cybersecurity.

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BigLaw Business Development Secrets for Small Firms

BigLaw Business Development Secrets for Small Firms

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The Director of Business Development at Andrews Kurth Kenyon offers some detailed advice on making relationships work and discusses some approaches to help develop new business.

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Jones Day Extends Its Lead for Strongest Law Firm Brand

Jones Day Extends Its Lead for Strongest Law Firm Brand

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Even though Skadden strengthened its brand this year, Jones Day has seen a larger gain and increased its lead on the market, according to Acritas.

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Legal Blogging for Business Development

Legal Blogging for Business Development

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Blogging is also an excellent way for solos and small firm lawyers with niche practices to spur business development and raise their profile in a competitive marketplace, according to Muse Communications.

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Use Your Calendar for Legal Marketing Success in 2018

Use Your Calendar for Legal Marketing Success in 2018

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With a new year starting soon, now is a good time to consider the legal marketing opportunities through 2018, advises Bruce Vincent of Muse Communications.

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Stay Ahead of Best Lawyer Lists This Holiday Season

Stay Ahead of Best Lawyer Lists This Holiday Season

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Bruce Vincent of Muse Communications offers some advice for law firms that want to stand out in the upcoming new compilations of  best-lawyer lists.

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When it Comes to Business Development, Have a Plan, Start Small

When it Comes to Business Development, Have a Plan, Start Small

Insight
For those lawyers who are intimidated by the prospect of marketing themselves, Amy Boardman Hunt of Muse Communications offers some advice: Have a plan, and start small.

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Making Law Firm Wins Stand Out Among the Crowd

Making Law Firm Wins Stand Out Among the Crowd

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It’s important to have in place an effective strategy and well-executed plan aimed at prolonging your win and making sure the right people know about it, points out Bruce Vincent of Muse Communications.

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7 Steps to Creating a Law Firm Newsletter Clients Look Forward to Reading

7 Steps to Creating a Law Firm Newsletter Clients Look Forward to Reading

Insight
Amy Boardman Hunt of Muse Communications offers some advice on the best practices for publishing law firm newsletter.

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